|
McCann Erickson
Metrolab Industries
Basic/ Foote, Cone & Belding
Olbes, Ogilvy & Mather
|
Hemisphere- Leo Burnett (Advertising):
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June 1998 - present
January 1987- April 1989
- October 2000- June 2001 (Account Director)
|
Consumer Brands
|
General Milling Corporation (Home Pride Pasta,
Cooking Oil & Developmental Brands), CDO
|
|
Telecom Brands
|
Islacom Telecom, Wireless Services Asia (WSA) Mobile Content Provider
|
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Pharma Brands
|
Wyeth
|
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Others
|
Various New Business
|
- February 2000- October 2000 (Account Director)
|
Consumer Brands
|
Kellogg's, Pillsbury, Ferrero (Tictac)
|
|
Telecom Brands
|
Islacom Telecom
|
|
Pharma Brands
|
Pfizer (Desitin, Bengay, Wart-Off),
|
|
Others
|
Various New Business
|
- May 1998- February 2000 (Account Director)
|
Quick Service Restaurant
|
McDonald's Philippines
|
- January 1997 - May 1998 (Account Director)
|
Consumer Brands
|
Procter & Gamble (Tide & Secret)
|
|
Pharma Brands
|
Pfizer (Bengay, Daily Care, Desitin, Wart-off)
|
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Retail Brands
|
Walt Disney, Insular Life Insurance Company
|
- August 1998- April 1989 (Senior Account Manager)
|
Consumer Brands
|
Procter & Gamble (Tide, Perla & developmental brands)
|
|
Beverage/ Soda Brands
|
Pepsi-Cola International (Pepsi)
|
|
Pharma Brands
|
Boehringer Ingelheim Philippines (Bisolvon Phlegm Syrup)
|
|
Corporate Brands
|
National Steel Corporation (NSC)
|
- May 1987 - August 1988 (Account Manager)
|
Consumer Brands
|
Procter & Gamble (Tide, Perla & developmental brands)
|
- January 1987- May 1987 (Assistant Account Manager)
|
Consumer Brands
|
Procter & Gamble (Tide, Perla & developmental brands)
|
TOP
McCann Erickson Philippines (Advertising)
|
|
- July 1994- December 1995 (Business Unit Director)
|
Consumer Brands
|
Johnson & Johnson Philippines
(JBPowder, JIALcohol, Reach Toothbrush,
JSDiapers, Modess Feminine Napkin,
Carefree panty shield, Young Adult
Line- Pure Essentials Face Powder,
Lotion, Body Spray, Facial Soap)
|
|
Durable Brands
|
Philacor
(White-Westinghouse appliances)
|
|
Retail Brands
|
Photokina (Agfa Films)
|
|
Others
|
Various New Business
|
TOP
Metrolab Industries Inc. (Marketing)
|
|
- July 1993- February 1994 (Brand Manager)
|
Consumer Brands
|
Eskinol Facial Lotion
(Leading Facial Astringent
in the Philippine Market),
Baby's Touch Facial Milk Cleanser,
Dial Soap, Fresha Soap,
Dr Kaufmann Soap &
Developmental Brands.
|
TOP
Basic/ Foote, Cone & Belding (Advertising)
|
April 1991- June 1993
Foxhole Head & Account Supervisor
- March 1993- June 1993 (Account Supervisor)
|
Retail Brands
|
Rizal Commercial Banking
Corporation (RCBC),
Bancnet Consortium,
Goodwill Bookstore
|
|
Pharma Brands
|
Janssen Pharmaceutical
(Antiox, Nixoral Cream)
|
|
Durable Brands
|
Standard Electric
Manufacturing Corporation
(Electric Fans & other home appliances)
|
- December 1992 - March 1993 (Account Supervisor)
|
Consumer Brands
|
Kimberly-Clark Philippines
(Kleenex Facial & Bathroom Tissues,
Kleenex Huggies, Disposable Diapers,
Kleenex Paper Napkins & Towels),
Monde-Denmark Corporation
(Nissin Classic Crackers)
|
|
Retail Brands
|
Magnolia Ice Cream- Bulk
(Flavor of the Month & Corporate),
Avon Cosmetics (Playtex & Corporate),
Kimpura Japanese Restaurant
& Jade Garden Chinese Restaurant
|
|
Durable Brands
|
Gewiss Electrical Installation
|
- December 1992 - March 1993 (Account Supervisor)
|
Retail Brands
|
Magnolia Ice Cream- Bulk
(Flavor of the Month & Corporate),
Avon Cosmetics (Playtex & Corporate),
Kimpura Japanese Restaurant &
Jade Garden Chinese Restaurant
|
|
Consumer Brands
|
Kimberly-Clark Philippines
(Kleenex Facial & Bathroom Tissues,
Kleenex Huggies, Disposable Diapers,
Kleenex Paper Napkins & Towels),
Monde-Denmark Corporation
(Nissin Classic Crackers)
|
|
Durable Brands
|
Gewiss Electrical Installation
|
- September 1991- March 1993 (Account Supervisor)- additional accounts
|
Special Project
|
Philippine Long Distance Company (PLDT):
Foreign Investment Campaign
|
|
Corporate Brands
|
Development Bank of the
Philippines (DBP),
Mareco Broadcasting
Corporation (105.5 FM)
|
|
Retail Brands
|
Goodwill Bookstore
|
- April 1991- December 1992 (Account Supervisor)
|
Consumer Brands
|
Republic Flour Mills
(Swifts processed & canned meats),
Kimberly-Clark Philippines
(same as above brands),
Monde Denmark Corporation
(same as above brand)
|
|
Beverage/ Soda Brands
|
Cosmos Bottling Corporation
(Sarsi, Cheers Orange,
Pop Cola & Crista Lime),
Standard Electric Manufacturing
(same as above brands)
|
|
Retail Brands
|
Bausch & Lomb (Rayban sunglasses,
Soft Contact Lenses, Optima Colored
Contact Lenses & other developmental brands),
Kimpura Japanese Restaurant
|
Quick Service Restaurant Brand
|
Chowking Chinese Fastfood chain
|
|
Real Estate Brand
|
Active Group of Companies
(Town & Country Vertical
projects & Horizontal Developments)
|
TOP
Olbes, Ogilvy & Mather (Advertising)
|
May 1989 - March 1991
Account Group Head/ Account Supervisor
- February 1990- March 1991 (Account Supervisor)
|
Consumer Brands
|
Philippine refining Company /
Unilever (Pond's, Vaseline
Intensive Care Lotion,
Angel Face face powder)
|
|
Fashion Brands
|
Cinderella Fashion Specialty Shop
(Men's Studio & Base 2010)
|
- May 1989 - February 1990 (Senior Account Executive)
|
Consumer Brands
|
Kimberly-Clark Philippines
(Kotex Freedom feminine napkin,
Kleenex Huggies & other developmental brands),
Beecham/Pelican (Fissan Powder line,
Brylcream hair cream, Body Mist
powder & other developmental brands)
|
|
Alcohol/ Beverage Brands
|
CMG Distillers
(Henessey Cognac, E&J Brandy)
|
|
Hotel Brand
|
Cebu Plaza Hotel
|
|
Philippine Tourism
|
Philippine Convention and
Visitors Corporation
(International placements)
|
TOP
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